Skin care ingredients and formulations are constantly evolving. Innovation drives both as does consumer expectations. Trends include everything from plant-based ingredients and upcycling to minimalistic regimens and microbiome-friendly products.
We take a brief look at some of the main trends that are emerging and are likely to continue driving the direction of the skin care industry.
Skinimalism or skin minimalism is about more people simply embracing their skin’s natural texture and adopting minimalistic skincare routines. It could mean embracing less makeup or showcasing your natural skin instead or using smarter products that reduce the number of steps in your regimen.
Beauty brands have been guilty of using of single-use plastic packaging, however there is a growing understanding of how harmful this is for the environment as a result several brands are now starting to use packaging made from eco-friendly recyclable materials.
Zero waste products are also making their appearance, particularly in haircare products. They don’t use plastic or bottles to house their products, and their products don’t use water. Instead, the brand’s shampoo and conditioner bars are made with plant-based ingredients and are packaged in recyclable boxes.
Skincare that focuses on your skin’s microbiome is the way of the future. Microbiome skincare essentially refers to products which contain probiotic extracts or fermentation products that help the skin to normalise its own microbiome. These ingredients help achieve the right balance of bacteria on the skin with the result that skin health improves.
Although not for the mainstream quite yet, who would not like products made just for them? Bespoke skin products are starting to gain popularity reflecting consumers’ desire to have products tailored to their specific skin type and concerns. The value of these products however lies in the quality of the active ingredients. This trend is likely to continue growing as we continue to avoid crowded shops thanks to the Covid-19 pandemic.
Stress levels increased and have continued to be an issue both last year and this year. Taking time out to care for yourself and your skin has become a way of destressing and coping during these difficult times. Brands have therefore sought to include destressing ingredients that focus on relaxation and wellbeing in new formulations.
For more information on how to source natural, organic and Botanichem sources and supplies many naturally derived and organic ingredients and actives.